Strategic Management Fuel business Essay Example | Topics and Well Written Essays - 2250 words

Strategic Management Fuel business - Essay ExampleThe secern strategic issues for GM are its organizational efficiency, its ware processes, and market responsiveness.GM abide improve its function by altering its organizational structure to promote a lean trouble process. It should change its production processes to reflect higher efficiencies in supply chain and platform distribution, and increase its market responsiveness by shortening its time from design development to rollout.General Motors (GM) is unitary of the worlds largest companies, with manufacturing operations in over 30 countries and product sales of nine million units in more than 200 nations over the world.1 In kindle of its rich history of rising from humble beginnings in 1908 to its apex of controlling 65% of domestic simple machine sales in the mid-1970s, GM today is one of the least profitable vehicle manufacturers in the world. In fact, as of the date of this case study, GMs return on invested capital is o nly 1/6th that of one of its major competitors. This represents a significant dilemma that must be addressed and resolved if the company is to go for its viability. The purpose of this paper is to examine the critical strategic issues liner GM and offer recommendations on specific steps that can be taken to address the deficiencies.The depth psychology of critical strategic... First, the external surroundings is reviewed to report those opportunities and threats which may be present. These entangle industry issue, competitor actions, and customer trends. Further external considerations may include supplier and supply chain management as well as environmental factors. Second, the internal environment is analyzed to determine both strengths and weaknesses so that the former can be maximized and the latter attenuated. Finally, the results of the SWOT analysis are synthesized into identifiable, key strategic issues that can be prioritized for managements focus. Once identified in terms of their urgency, the issues can be addressed in such a manner as to bring about the about positive result in the most efficient and timely way. External. In terms of industry-wide strategic management considerations over the past 25 years, GM has not done a good job responding to the changes facing the industry. Like most American car manufacturers, the company was unprepared for the 1973 energy crisis and the subsequent revelation of its products open fire inefficiency. As the market demand changed to smaller, more fuel-efficient vehicles, GM was not positioned to make the necessary adjustments and thus woolly-headed market share to the new competition the Japanese. The foothold gained by the competition in that era has been expand in recent years and although GM has restructured several times, it has never regained the market share necessary for profitability.From a competitor standpoint, the Japanese automakers were particularly well situated to threaten GMs market shar e. They were already proficient at manufacturing smaller vehicles, had a tighter management structure, a better cost efficiency, and out-performed GM and